Author: Li Haoting

Blog Creation Date: 11st October 2015

Sunday, 11 October 2015

About The Best Wish Wedding Planner



The Best Wish Wedding Planner (TBW) is a start-up company that provides wedding, commitment ceremony and anniversary consulting services to brides, grooms and other family members. As we known, the wedding is the most important part in a life cycle. It symbolizes the love, union and harmony. Therefore, everyone will dream on a wonderful wedding ceremony. However, too many people become overly stressed and frustrated when planning these wonderful events. There are pretty matters in the events which easily to be neglected. Too, the expectation of the couples may be too high for the ceremony since they have limitation in the whole budget.


Therefore, our team is formed for solving this problems. We are experienced consultants who will use our expertise to help create memorable and stress-free events for our clients. By doing this, our client can relax and enjoy their event. We will then prepare the wedding that is in accordance of couple’s unique style, valuable and marvellous wedding events. 

Types of Business

We are a full-service wedding consultant group. We provides with the most professional and the most integrated service. We have provided services such as etiquette advice, event scheduling, discounted invitations and products, vendor confirmation, rehearsal attendance, supervision on both ceremony and reception setup and budget planning.

Besides, we will create the wedding events based on the clients’ requirements. We are a flexible team that aimed to make our clients more pleasurable and enjoyable in the preparation of events. For example, we have our musician team which can play music in the wedding events if our clients requested. We also provides the wedding photos session for the couples.

We have provided with different samples of wedding events which can made as a reference. These wedding events are all have been conducted in previous time. We have earned a good name since our clients satisfied with our service and price.


Moreover, there are another consulting service of commitment ceremony and anniversary we have provided. There are also have different types of packages have been provided so that our clients can make the choice based on their demands. 







Purpose of Business

In common sense, wedding events in traditional method are less diversification. There have been provided with a fixed manner in traditional wedding. For instance, there may have some wedding dinner events are just like simply inviting the guests to sing karaoke throughout the dinners. However, it may be boring for some other guests. Besides, for married couple may not be so memorable of the wedding event.


Thus, our business purpose is to create a more creativity, enjoyable, interactive and memorable wedding. Our team is formed to diverse the wedding ceremony. For example, we can prepare the musician band to play live and make everyone feels joyous in the event. Other than that, we can prepare some other events such as magic session to make the ceremony more excited. For sure, we should emphasis the path of love of the married couples. We can insert the messages in our programmes as a blessing to the married couples.

Mission and Vision

Mission
Diversification of the wedding ceremony through different kinds of programmes in accordance to the clients’ requirements and budget.

Vision

To promote the new style of wedding which enrich the life events.

Location

Our office is located at Lot T013, Sungei Wang Plaza, SWP Box No. 009, Jalan Bukit Bintang, 55100, Kuala Lumpur.

We have rented the store in this shopping mall as our office for usual activities. This location is quite nice because it always crowded by a cluster of citizens. This helps us to increase the business awareness.


In order to make the location clearly, below have shown the map of the Sungei Wang Mall and our office is at third floor.

Source: https://www.google.com/maps/place/Sungei+Wang+Plaza

Contact Information

For more details, please don’t hesitate to contact us.

Our contact number: 03-2142 9936 / 018-6699 696 (Li Haoting)

Our E-mail address: TheBestWish2015@gmail.com

Target audience

The Best Wish Wedding Planner (TBW) is special for those who will to enter the wedding. Once the couples have made the vow of marriage for each other, it symbolizes a brand new voyage in a life has been started. Therefore, it is for sure they want to retain some sweet memories. We have presented in order to satisfy their demands. We encourage the citizens regardless of the ethnic, religion, culture and race to find us for more information.


Wedding is sacred ceremony for a man and a woman. Those who make the vow should accompany for each other throughout the life until the death to separate them. The anniversary is important because it remind the vows had been made. Therefore, our target audience includes those who want to celebrate the anniversary either in big and grand or simple and easy way. 

Operation hours

Our office opens in every weekdays and it will be closed on Sunday and Public Holiday. For the operation hours is started from 9am until 5pm which is also the same as usual office hour. For those who want to contact us, our hotline is always be there in the operation hours. Or else, you can email to us at any time. The email will be replied in the operation hours too.

We encourage those who are interested come to our office at the time as shown above. We will further provide other relevant information.

Details of our Staff

The Best Wish Wedding Planner (TBW) is a well-organized although it is a small corporate. The business owner is Ms Li Haoting. She is the one who generate the ideas and actualize it. Her duty is to track on the overall performance of the corporate, ensure the quality of the service and feedback of the customers.

Besides, we have other subordinates who play important role in marketing, human resource and financing department respectively. Their roles is to make sure the management of the corporate runs smoothly. There is one another secretary who helps to schedule the corporate routine.

Next, in order to perform the demands of the customers, there is a special team has been formed. The team members are experienced in creating wedding ceremony, informs the vendors and so on. There are 6 person in the team, who are expert in their careers.


In short, there are 10 staffs who leaded by Ms Li Haoting in The Best Wish Wedding Planner.

Organizational Chart


Marketing Mix of the Best Wish Wedding Planner

A) Product
The term “product” refers to tangible, physical products as well as services. For our business, it is a service-based corporate. We mainly provide the consulting service for the wedding planner. The customers can choose the full-set services or a specific part of the services.

The services provided in full set included providing ideas on propose marriage, designing the wedding ceremony event, suggesting the venues for wedding ceremony, contacting the photographers for wedding photo session, making video of the couple’s love story, making confirmation with vendors such as wedding dress and preparing the wedding cars.

However, our customers still can give their suggestion on any part. Our service provided is flexible and adjustable. For example, the bridegroom may want to make performance for his bride and then we will help him to make the full preparation to ensure the smoothness of the overall performance.

B) Price
Our service provided is based on the client’s budget. But, we guarantee that our service is valuable and its price for sure is reasonable. For example, if you want to engage the live band to sing songs in the wedding dinner, the expenses normally is roughly RM 2000 for three hours. However, our pricing is much cheaper because we have our own musician band.

There are some price has been fixed as a reference. If the clients have any other requirements, the price will be adjusted. For more information about the pricing method, please contact us.




C) Place
We have our office as a usual function in Sungei Wang mall. This is a place which can attract many people. It increases the awareness of our business.

D) Promotion

Since the Christmas is coming soon, and there is a hot season for the married couples. Thus, we have the promotion price for two pairs of the married couples on the same date. For example, Wendy and her best friend, Angela have made engagement of marriage with their lovely boyfriends. Therefore, if they are together marry at the same date and asking us for the wedding planner service, there will be a 30% discount on the overall expenses.